Our Story

The Sorella Store is a destination for stylish, comfortable and affordable fashion. With on trend, yet timeless, everyday living aesthetics, we provide a store where you can find pieces to love and make you feel great.

Our store is a welcoming space for all our customers to enjoy their shopping experience and we pride ourselves on our styling services and down to earth customer care. With a focus on Australian designed labels, size inclusivity (sizes 6 to 22), quality accessories, as well as some great gift options, there is sure to be a piece for you at The Sorella Store!
After spending 10+ years living in Melbourne and working in the fashion industry - from boutiques and major retailers to wholesale, I decided to follow my passion and open The Sorella Store in my hometown of Wangaratta. Sorella - which means “sister” in Italian - is a nod to my husband's italian heritage, being a sister myself and also raising two beautiful girls Adele and Penelope.

Building relationships with our customers and seeing the pleasure each customer gets from finding an item they love makes my day!

Thank you for your supporting us, we look forward to welcoming you at The Sorella Store, or enjoy browsing our products online.